Add Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show

Benny Zelman 2025-01-11 22:27:51 +00:00
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<br>By Allison Lampert<br>
<br>LAS VEGAS, Oct 22 (Reuters) - At the world's most significant [market program](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) in Las Vegas luxury jets are drawing purchasers with their sleek silhouettes, luxurious cabins - and significantly, their use of alternative fuels.<br>
<br>Fuel producers and jetmakers are eager to showcase novel types of aviation fuel considered less hazardous to the climate, from utilized cooking oil to the clearly less attractive meat waste.<br>
<br>Business jet operators, like airlines, have bowed to ecological pressure on aviation and dedicated to halving carbon emissions by 2050 compared with 2005.<br>
<br>Their hope is that adopting sustainable fuel to curb emissions could make company jets more appealing to ecologically mindful buyers - especially corporations facing concerns over sustainability from shareholders or green project groups.<br>
<br>The availability of less polluting private jets could also spare the abundant and well-known the negative publicity experienced by Britain's Prince Harry and his other half Meghan over a current private jet journey to southern France.<br>
<br>Five [Gulfstream](https://www.bloomberg.com/profile/company/MNELF:US) jets on [display](https://www.businessnews.com.au/Company/Mission-NewEnergy) screen in Las Vegas are using California-produced fuel from inedible beef tallow.<br>
<br>The latest waste-based fuels include "fats, grease and oils that are byproducts of the food industry," stated Bryan Sherbacow, [primary](https://www.investing.com/equities/mission-newenergy-ltd-company-profile) [commercial officer](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) of Boston-based [biofuel](https://stocktwits.com/symbol/MNEL) producer World Energy, which produces fuel from meat waste used by Gulfstream.<br>
<br>"All of our item is inedible."<br>
<br>A few of the other 79 aircraft on display are anticipated to be powered by 150,000 gallons of other [sustainable fuel](https://www.zoominfo.com/c/mission-newenergy/346542889) blends anticipated to be pumped at the [program](https://pitchbook.com/profiles/company/51278-86).<br>
<br>FLIGHT SHAMING<br>
<br>Private jets represent less than 0.1% of total annual carbon emissions globally, but can release, typically, up to 20 times more carbon emissions per guest mile than jetliners, according to the [London-based private](https://www.google.com/search?kgmid=/m/0cqd_rb) charter company Victor.<br>
<br>Prince Harry has actually [safeguarded](https://www.proactiveinvestors.co.uk/companies/news/159346/mission-newenergy-delivers-maiden-biodiesel-production-to-global-oil-major-24476.html) his occasional use of personal jets to guarantee his family's security, and has said that on the uncommon celebrations he does not fly commercially he offsets his emissions.<br>
<br>But planemakers say events such as the furore over his [travel plan](https://www.abnnewswire.net/companies/en/31347/%E0%B8%9A%E0%B8%A3%E0%B8%B4%E0%B8%A9%E0%B8%B1%E0%B8%97-Mission-NewEnergy-%E0%B8%88%E0%B8%B3%E0%B8%81%E0%B8%B1%E0%B8%94.html/4) have added fresh challenges for a market already making every effort to justify its contribution to [cutting corporate](https://www.proactiveinvestors.com.au/ASX:MBT/Mission-NewEnergy-Ltd) expenses.<br>
<br>"Incidents of flight shaming involving the use of private jets are regrettable when you think about that our industry has actually provided fuel performance improvements of 40% over the past 40 years," said Bombardier Aviation President David Coleal.<br>
<br>[Bombardier believes](https://forest500.org/rankings/companies/mission-newenergy-limited) fuel use will assist the industry make inroads with corporations and rich buyers. According to market data, billionaires only have a 19% service jet [ownership](https://www.energy-xprt.com/companies/mission-newenergy-limited-36048) rate.<br>
<br>But even an image [makeover -](https://www.sec.gov/Archives/edgar/data/1463471/000165495419013063/R31.htm) with jets sporting stickers like "this airplane flies on eco-friendly fuels" and organisers including alternative fuel pumps for visiting aircrafts - is not likely to please all critics at the Oct 22-24 [high-end jet](https://www.proactiveinvestors.co.uk/companies/news/159352/mission-newenergy-debt-free-focused-on-biofuel-joint-venture-60797.html) event.<br>
<br>Environmentalists and some analysts stay doubtful that biojetfuels, generally combined 50-50 with kerosene, will make a considerable influence on public perceptions about [high-end travel](https://www.zonebourse.com/cours/action/MISSION-NEWENERGY-LIMITED-8557641/).<br>
<br>"No amount of [Jatropha](https://www.abnnewswire.net/companies/en/31347/%E0%B8%9A%E0%B8%A3%E0%B8%B4%E0%B8%A9%E0%B8%B1%E0%B8%97-Mission-NewEnergy-%E0%B8%88%E0%B8%B3%E0%B8%81%E0%B8%B1%E0%B8%94.html/4) or Brazil-nut fuel can make organization jets look eco-friendly," said aviation expert Richard Aboulafia.<br>
<br>Demand from company jet operators for renewable fuels now far goes beyond supply and their interest could drive future production, Sherbacow said.<br>
<br>World Energy, which produces 40 million gallons of biofuel at its California plant, could expand production approximately 150 million gallons by 2022.<br>
<br>Corporate charter business and specialists are also seeing more interest from consumers who wish to buy carbon credits to offset emissions from their [flights](https://www.google.com/search?kgmid=/m/0cqd_rb).<br>
<br>Brian Proctor, CEO of Mente Group, a U.S. consultancy, stated emissions contributed in a corporate jet [utilization study](https://www.proactiveinvestors.com.au/ASX:MBT/Mission-NewEnergy-Ltd) his company just recently completed for a Fortune 500 company.<br>
<br>"At the end of the day, I believe that price, cost per hour, variety, speed and efficiency, that's still the (sales) driver. But I think people are ending up being more familiar with the sustainability of operations and how it affects the planet." (Reporting By Allison Lampert, [Editing](https://www.google.com/search?kgmid=/m/0cqd_rb) by Tim Hepher and Alexandra Hudson)<br>